Hi, I'm Phil.
After starting my career at Bain and getting my MBA from Stanford GSB, I've spent the last decade as a VC and product leader helping companies like Faire, Quizlet, and Ibotta build world-class products and accelerate their growth.I'm now a growth advisor and angel investor who helps Seed - Series C consumer subscription companies define their growth strategy, build their growth model, hire their growth team, scale their growth processes, optimize their growth channels, and achieve their full potential. Contact me if you want to talk!
Take my course:
I run a top-rated Reforge course on Consumer Subscription Growth. To learn more and claim your spot, click the link below!👇
Companies I've helped:
Linus
AI-powered learning app for standardized test prep.
Services I provide:
Growth Strategy
I will build both a qualitative and quantitative growth model for your business and use them to align your team around a clear, actionable, and impactful 6-12 month growth strategy.
Data & Attribution
I will help build your growth data analytics and attribution stack with dashboards to track key acquisition, activation, engagement, retention, and monetization metrics.
User Acquisition
I will stand up and optimize new paid and organic acquisition channels by directing current team members and/or bringing in additional contract resources.
Product-Led Growth
I will identify key product-led growth opportunities across activation, engagement, retention, and monetization, coaching the team on how to run high-impact experiments.
Pricing & Packaging
I will help your team use tools like Van Westendorp and Conjoint analysis to optimize your subscriptions including pricing, packaging, and plan durations to maximize growth.
International Expansion
I will develop your company's international growth strategy and help your team execute it, including selection of target markets and identification of market-specific growth levers.
Team Building
I will assess your current team, identify key gaps, and fill them by hiring and/or identifying contract resources through my network. I will also coach and mentor existing team members.
Interim CGO or CPO
I will serve as your interim CGO or CPO for 1-3 days per week interfacing with executives, developing strategy, managing the team on execution, and recruiting for key roles.